For Urban Digital Co clients

Is your business showing up when customers ask AI?

A two-part SEO and AI visibility audit, available exclusively to Urban Digital Co clients. We've made a simple, clear and concise overview of exactly what the service is, what it includes and how it works.

Website OptimisersDelivered in partnership with Website Optimisers.

The shift

How your customers search has changed

01

They ask AI first

People now ask ChatGPT, Perplexity and Google's AI Overviews who to hire.

02

AI names only a few

An AI answer usually recommends a handful of businesses, not a page of ten links.

03

Ranking is not the same as being recommended

You can rank on Google and still be missing from AI answers. They need to be measured separately.

What usually holds a site back

The hidden issues we find

Most business sites are built well for people but not for the AI tools now recommending them. These are the gaps we see most often.

  • Conflicting or broken schema data

    Mixed signals that stop search engines and AI tools understanding your site.

  • Enquiries not being tracked

    Forms, calls and emails that never reach your analytics as measurable events.

  • Google Business Profile gaps

    Missing categories or details that mismatch across the web.

  • Service pages competing

    Pages fighting each other for the same searches instead of supporting each other.

  • Work shown as galleries, not proof

    Beautiful images AI tools can't read or quote as evidence of credibility.

  • AI crawlers blocked

    Robots.txt or CDN settings quietly stopping AI tools from reading your pages.

What the audit covers

Two parts. One clear plan.

Part 1

Technical SEO & AI readiness

  • Google Search Console and indexing
  • GA4 and Tag Manager lead tracking
  • Schema markup
  • Google Business Profile
  • Page speed
  • Robots.txt and AI crawler settings
Part 2

AI visibility, content & authority

  • Keyword and competitor research
  • Content and intent gaps
  • Answer-first page plan and topic hubs
  • A custom 50-prompt AI test set
  • Competitor backlink gap research

What you receive

Five clear deliverables

Two-part audit report

Findings, fixes completed, priorities and next steps.

AI content strategy

Page structure, topic hubs and example improvements.

Keyword & competitor workbook

Search themes, opportunities and page recommendations.

Link opportunity workbook

Screened, prioritised authority-building prospects.

AI prompt benchmark

Repeatable questions to track if AI tools mention or cite you.

Plus a findings walkthrough with Urban Digital Co.

How we measure it

From invisible to cited

We test a fixed set of real customer questions in AI tools, score each answer from 0 to 3, and re-test over time so progress is measured, not guessed.

Case study

G Donaldson Builders, Auckland

Award-winning residential builder

G Donaldson Builders (GD Builders) is a small, multi-award-winning East Auckland builder of architect-designed homes and high-end renovations. Great reputation and real projects, but the website wasn't clearly telling Google or AI tools what they do, where, and why they're credible.

3 → 0

Schema errors, fixed and revalidated across 8 key pages

3

Lead actions now tracked as key events (forms, calls, emails)

394

Keywords in a clean ranking baseline

1,748

Linking domains screened to 69 priority prospects

50

AI search prompts, with 10 benchmarks re-tested over time

6

Content hubs mapped

What we found

  • Theme schema clashing with the SEO plugin
  • Service pages competing for the same searches
  • Award-winning projects not written up as case studies
  • Business details not matching across the web

What was delivered

  • Schema conflict removed and business data set up
  • Enquiry tracking configured and tested
  • Google Business Profile categories, services and areas updated
  • A prioritised 30/60/90-day content and authority plan

The implementation roadmap

Audit completed October 2026. This shows the work done and the plan delivered. Ranking and AI visibility changes are measured over the following months and can't be guaranteed.

How it works

A simple process, one team to deal with

  1. 1

    Consultation

    A call with James at Urban Digital Co to understand your business, goals and competition, and confirm the audit is the right fit.

  2. 2

    Introduction and access

    We introduce you to Website Optimisers and you grant access to Search Console, Analytics and your Google Business Profile.

  3. 3

    Audit

    The research, agreed quick fixes and reports are completed.

  4. 4

    Walkthrough

    We take you through the findings and a ranked action plan, then quote any implementation you'd like us to do. All billing is through Urban Digital Co, so you deal with one team and one invoice.

  5. 5

    Implementation (optional)

    Urban Digital Co builds the improvements you choose.

The partnership

Specialist depth, same team you know

Urban Digital Co stays your point of contact. We manage the project, present the findings and build any improvements. Website Optimisers are our specialist SEO and AI search partner. They carry out the technical audit and research behind every report. All invoicing comes from Urban Digital Co.

Investment

One fixed scope

AI Visibility & SEO Audit

$1,500 + GST

Fixed scope for a typical small to medium business website.

  • Two-part audit report
  • AI content strategy
  • Keyword & competitor workbook
  • Link opportunity workbook
  • AI prompt benchmark
  • Findings walkthrough with Urban Digital Co

Optional 60-day re-check available.

Request my audit

FAQ

Questions, answered plainly

Request your audit

Find out where you stand

Tell us a little about your business. We'll confirm the audit is the right fit and arrange your 15-minute call.

Delivered in partnership with Website Optimisers.